SEO

Google and Facebook are the two biggest players in online advertising. But how good are they at measuring their own effectiveness?

Performance is one of the big buzzwords in 2019. And for good reason. It affects both your ranking in Google and the conversion rate.

In this third installation we will investigate the performance of the sites and how well they follow Google’s best practice for on-page SEO.

Incoming links and technical performance of the websites are two of the most important factors to investigate when understanding a company’s lack of SEO visibility and lack of success in search engines

This article is part 1 of 3 in a series of articles looking into the 50 biggest E-commerce websites in the UK’s SEO performance from 1 March 2018 to 1 September 2018.

Google has moved past 10 standard results in the SERP, to favour other types results such as featured snippets. Therefore, organic search results are no longer getting as much traffic as they used to.

BrightonSEO is an annual conference held in Brighton (of course) with a variety of SEO agencies speaking about recent trends and developments within SEO!

Novicell attended this year and we’ve detailed below, 4 quickfire developments from SEO experts…

Do you also want to find the right keywords for your website?

What are landing pages?

Read on to find out more about what makes a good landing page, you'll learn 5 great landing page optimisation tips to create the perfect landing page.