Digital Strategy and Marketing

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1. Define Goals

We determine your business goals for online channels.

  • KPI setup
  • Digital strategy
  • Key evaluation parameters
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2. Analysis

Technical review, behaviour, keywords, conversions and setup.

  • Overview of challenges
  • Value in existing data
  • Correct tracking
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3. Digital Actions

Strengthens online presence and qualifies traffic.

  • SEO/SEM
  • Content Marketing
  • Conversion Optimisation
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4. Optimisation

Test, ongoing evaluation, adjustment of bets and bids.

  • Data-driven fixes
  • Specific targeting
  • Split-tests
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5. Reporting

The foundation for further development.
  • Observations
  • Explanations
  • New Initiatives
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