International SEO

International SEO: How to expand your customer base globally

Thursday 7 November 2019 from 15:00 - 18:30 at WeWork Devonshire Square

This seminar is a comprehensive and practical insight into every aspect of international SEO. Novicell, translate plus and Excedo (founded in collaboration with Nikkei Inc., one of the largest independent business media groups in Asia, and The Financial Times) will tell you about the success they are seeing and experience they have had by working with international SEO and how this can benefit your company.

The seminar will consist of three parts

Part 1: Kenneth Wernst, Novicell's international SEO Manager, will talk about the benefits of working with SEO for your business on a global scale. Kenneth will offer insight into how to decide which opportunities to take advantage of to gain the highest increase in traffic, leads and sales.

Part 2: Svenja Müller, Sales Director at translate plus, our translation partner, will talk about the benefits of content and translation, and how important these are for user experience and conversion rates.

Part 3: Sayaka Soma, Digital Marketing Manager at Excedo, our client, will talk about their experience of collaborating with us. She will present the results Excedo has achieved by developing and implementing international SEO strategy together with Novicell and translate plus.

What you will get from the seminar:

  • Introduction to international SEO
  • Step-by-step guide to international SEO
  • Markets, demand and algorithms
  • The importance of translation and content
  • Case study: Excedo

Who is the seminar for?

This seminar is perfect if you are working as a marketing manager, digital marketing manager, head of marketing, global marketing manager, online sales manager or marketing coordinator in a medium- or large-size enterprise that is operating in or looking to expand business globally.

This seminar is FREE!


15:00–15:30 Registration

15:30-17:30 Seminar with Kenneth Wernst (International SEO Manager, Novicell), Svenja Müller (Sales Director, translate plus) and Sayaka Soma (Digital Marketing Manager, Excedo).

17:30–18:30 Networking and drinks


Priority disclaimer

Unfortunately, due to the limited size of this event, Novicell cannot guarantee your place if you do not meet priority requirements. While we try our best to make the event open to everyone, priority is not given to students or other agencies. Thank you for your understanding.

Thursday 7 November 2019

15:00 - 18:30